So, you’ve just finished University and it’s time to put your degree to good use. There are a few different ways to improve your odds of finding a digital marketing job fast. On the flipside, it’s also very easy to mess things up and ruin your chances at getting a cushy position in a top organization.
People often make common mistakes when applying for their dream job. Since we want you to avoid making foolish errors, we’re sharing a list and brief descriptions of mistakes too many beginners tend to make. Use this information to land your dream job in the digital marketing space as soon as you get out of college.
Mistake #1: If You Fail to Plan, You Plan to Fail
We understand that it can get very nerve-racking when you’re just out of university and you don’t have a job. You almost feel desperate, like you need to apply for every job that comes across your path. In fact, many people have a tendency to take this approach because they feel like it will maximize their chances of finding gainful employment and making it stick.
There’s one major problem with this approach. When you apply for every single digital job you come across, you will actually end up wasting too much time. You may not be 100% qualified or certain jobs might not be the best fit, so applying for them is a fool’s errand because you’ll either get laughed out of an interview if you can even get one, or you’ll end up turning down the job because it isn’t exactly what you’re looking for.
As an example, let’s say you hope to get a job at a local digital marketing and SEO agency in Los Angeles. If that’s the case, then for the moment you should avoid jobs that do not fit these criteria. Don’t apply for jobs working on the in-house marketing team of a San Francisco tech company, or working in the marketing department of a Fortune 500 company, or anything else that doesn’t fit your vision.
As you can see, if you fail to plan, you plan to fail. So, brush up on the tools to help you understand better your SEO game and only apply for digital marketing positions that you truly want. Otherwise you’ll end up working in a position that you hate and you’ll feel miserable all day, every day until you finally quit.
Mistake #2: Failure to Research the Companies You Apply with
So many up-and-coming digital marketing experts want a job so bad the moment they finish University that they fail to perform simple research on companies where they want to work. This is a big potential mistake because your personal beliefs and mission may not gel with their hopes and dreams and goals.
Instead of making this mistake, you need to focus on studying and learn more about the companies you want to work with. Find out about their mission, learn about particular challenges and adversity they’ve overcome, and see if they have any news or buzz about them. If everything you read seems positive, then this company will more than likely be a good fit, so you should feel free to send them a copy of your resume.
Mistake #3: Improving Your Online Presence
Like most young people just out of college, you most likely have a very active life on social media. But is your social media profile and presence up to snuff for the business world? Or is your profile and timeline filled with pictures of you partying and carrying on?
Remember, every potential employer is going to look for you on social media before they hire you. They want to learn more about who you are to find out if you’ll fit in their organization. If your social media pages look like you’re a complete party animal or an inexperienced kid, you’ll have a tough time finding a job in today’s hard-nosed business world. So improve your social media presence and you’ll find it easier to get a job this way.
Finding a job in the digital marketing space right out of college isn’t easy. You’ll only make it harder if you make foolish mistakes in the beginning. So avoid the mistakes we’ve shared today and you’ll find it manageable to land your dream job because you’ll have an advantage over other recent graduates such as yourself.
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